Case Study:
Track Day Genius
(iOS App)

The Requirements

Avant Garde Associates Limited (Avant Garde) needed an interactive, feature-rich mobile application that would allow users to track, analyze, and share their race track performance. The UK-based company was looking for an outsourcing partner that could provide ongoing support and maintenance before, during, and after the app's launch. Shinetech UK's experience in pairing established offshore development teams with onshore project management helped bring this mobile app from the drawing board to the iTunes Store.
Built for native iOS using Object C , C++ & .NET Core
Records realtime
GPS, G-Force & Acceleration
Implemented full
in-app purchases (IAP)
Record and import
4k / 60fps
video

The Team

Xiaoyue Huo Project Lead

Xiaoyue was a true project lead for the TDG app. He took the lead on many aspects of TDG development and created mission-driven solutions. He often accompanied the stakeholders to Track Day events across UK to fully understand the user behavior and their expectations.

Yong Chen Senior Mobile Developer

Yong Wei is a central iOS asset to the TDG agile team. He is a self-motivator and hard-working member. Not only being a design-driven developer, he is also equally mindful in UX and can build prototypes to quickly illustrate his proposed solutions, saving both time and money for the client.

The Requirements

Avant Garde Associates Limited (Avant Garde) needed an interactive, feature-rich mobile application that would allow users to track, analyze, and share their race track performance. The UK-based company was looking for an outsourcing partner that could provide ongoing support and maintenance before, during, and after the app's launch. Shinetech UK's experience in pairing established offshore development teams with onshore project management helped bring this mobile app from the drawing board to the iTunes Store.

The Challenges

Avant Garde was looking for a partner to develop a smart, customized plan to create a data tracker and logger for racing enthusiasts. The UK-based company was inspired by personal experience to create an app that would combine powerful features with a sleek design. Requirements for the app included preloaded race track profiles, video logging, and visual telemetry analysis to provide insights for improved performance.

The Problem

Shinetech built an offshore development team with on-site project support to assist in product development. An experienced project leader in London, who also served as a business analyst, was assigned to work directly with Avant Garde, while also managing the development teams.

As part of the process, Shinetech began visiting various race tracks with the client to better understand user expectations and the user experience. In accordance with Agile practice, each developer on Shinetech's team was a project quality stakeholder and had a clear understanding of overall system objectives and the project status.

Following the information-gathering phase, Shinetech’s lead developers established the main app framework and architecture and developed the app modules. The teams had weekly meetings with Avant Garde to show demos, collect feedback, and define the next sprint and task. The project leader ensured both the onshore and offshore teams clearly understood the goals and requirements for the app, and were able to provide ideas and solutions through meaningful communication without language barriers.

The Screenshots

The Results

The Track Day 'G' mobile app was released in early April 2016. The app incorporated a telemetry algorithm that tracks and analyzes users’ race performance and calculates everything from speed and acceleration rate to G-force and slope. The app provides predictive lap timing reports, dynamic vehicle profiles, and a session data analysis summary, complete with graphs and satellite views.

Users can share and compare their results with others within the app and also through social media platforms, including Facebook, Twitter, and YouTube.

This collaboration is just the beginning of a strong relationship between Shinetech and Avant Garde, who has expressed interest in working with the Shinetech team for the second development phase of this project.

Kofi Brenya Product Manager at Track Day Genius
"Shinetech was a true collaborator and central asset to the TDG team. I would front Shinetech on any project and trust that we will receive a thoughtful, direct, and successful solution in the end. With their personality and talent, I would recommend the team for engagements large and small."
Kofi Brenya Product Manager at Track Day Genius
"Shinetech was a true collaborator and central asset to the TDG team. I would front Shinetech on any project and trust that we will receive a thoughtful, direct, and successful solution in the end. With their personality and talent, I would recommend the team for engagements large and small."

The Team

Project Lead: Xiaoyue Huo
Xiaoyue was a true project lead for the TDG app. He took the lead on many aspects of TDG development and created mission-driven solutions. He often accompanied the stakeholders to Track Day events across UK to fully understand the user behavior and their expectations.
Senior Mobile Developer: Yong Chen
Yong Wei is a central iOS asset to the TDG agile team. He is a self-motivator and hard-working member. Not only being a design-driven developer, he is also equally mindful in UX and can build prototypes to quickly illustrate his proposed solutions, saving both time and money for the client.
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