Considering the critical development schedule, the scope of the project, as well as the time needed to transition the project over to our team correctly, Shinetech experts concluded that it would be much more beneficial for the client to split the project into two phases.
Phase 1 – build the first localized website
During the initial free 1-week consultation and exploration meetings, our developers set a goal to understand the client’s needs and expectations. Through this 1-week consultation, we try to get as much information as possible on the client’s needs and expectations so that we understand better what they are looking for. After they gathered enough information from the client, our team was now able to put forward a feasible solution based on Magento that was future-proof as well as scalable. We were confident that this kind of solution would be a perfect fit for the client, and it was after the results came in.
The client was happy to proceed with our proposed solutions. Since it was an e-commerce site, we incorporated in-depth UX analyses into our solutions in order to register the areas that we could potentially improve further. We also closely collaborated with the client to get a deeper and more comprehensive understanding of their business so that we could deliver market-leading solutions. These custom-tailored solutions would fit them and their customers perfectly.
Within four months, Shinetech successfully launched a brand-new e-commerce platform for the client’s Chinese branch. The results our development team brought far exceeded their expectations and created extraordinary value for them and their customers. The client was genuinely impressed by our work, professionalism, and reliability.
to differentiate the client from the competition
When developing the new site, our developers heavily focused on user experience and on improving the customer journey. This approach proved to be essential for the client’s success, as the results showed a 300-400% increase in sales. Shinetech team proposed, developed, and implemented several solutions for this purpose, backed by continuous customer collaboration, tests, and real-time updates.
In order to improve the users’ shopping experience and implement a significant customer segmentation process, we designed a shopping guide AI applet to distinguish between an enterprise purchaser and an individual buyer. The applet contained a simple yet effective questionnaire that is used for data collection, improving the cost-effectiveness, and integrating products and services up to a certain degree.
2)Click and Collect
This function provides an option for the website users to make an online purchase, but collect it locally. The users identify the local stores via an interactive map, so they can choose the most convenient store in their vicinity where they’d like to pick up a product. This feature drastically reduced the transportation costs for the merchants while also providing them with more resources to focus on advertising their products and improving brand awareness instead.
Combined with our client’s procedures, we designed an online quote and offline trade function for the platform, so that we make sure the merchants’ repo services for specified products are running as intended.
Users can pre-purchase products that are on sale but are temporarily out of stock. Users will receive an email or SMS notification when the product has been dispatched and process the payment.
We implemented this feature for recurring, periodic products. It triggers a notification when the volume of available products is lower than previously set. This way, the system itself starts the replenishing process based on the collected data.
What better way to showcase how much the client’s e-commerce platforms were successful than claiming a prestigious place at one of the world-renowned awards programs? In early 2019, our Shinetech Magento team was nominated for the ‘Best Global Commerce Expansion’ award category. Four team members traveled to the ceremony in Las Vegas to attend the awards event MagentoImagine2019 hosted by Adobe. It was an excellent opportunity to showcase how supportive we are of our clients’ success.